Hotel Marketing Insights
Travel Professionals – How To Work With Them And Boost Occupancy
Pack Your Bag – 7 Upcoming Hotelier Conferences
Losing To Airbnb Because Of F&B?
How Does Your Hotel Stack Up?
B2B Leads and Technology – Marketers Dream
5 Ways to Boost Customer Engagement With Email Marketing
Analyze The Competition
What is your competition up to?
Determine Who Your Ideal Customer Is
Set Goals For Your Business
Develop Your Hotel Brand
Hotel Branding Trends
You’re in the hospitality business, and your brand is vital to your success. If there are 10 hotels in your city, what convinces customers to choose you? It’s quite...
Public Relations Trends
Is your hotel ready for the diversified state of public relations today? Are you ready to set traditional PR to the back of the line and move forward with some new tactics?
Social Media Marketing Trends
Hotel Social Media Marketing Trends Is your hotel looking to increase customer engagement, enhance customer satisfaction and improve retention rates?
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Search Engine Optimization
Hotel SEO Are you ready to learn about one of the most formidable tools for generating traffic to your hotel website?
Local Search Optimization
Hotel Local Search Optimization (LSO) You face stiff competition every day when guests are looking for a place to stay.
Website Design Trends
Thinking about sprucing up your website? Wondering what to do to keep your hotel website up-to-date in the 21st century?
Photography New Trends
New technology. An emphasis on content. A desire to connect. Deeper connections. These are just some of the trends powering hotel photography in 2016 and moving towards...
NiteTables Review
Nightclubs and entertainment venues generate difficulties for customers who want to book tables for groups, meetings, celebrations and impromptu gatherings of people who...
HootSuite Review
It’s just a little over a decade ago that a college student launched “the Facebook,” which was eventually shortened to Facebook and now serves more than a billion active...
Elimination of Facebook Fangate
For years, one of the best tools in a social media marketer’s back pocket was the Facebook fangate. Facebook is soon discontinuing the fangate feature.
Google My Business
Google recently did a major overhaul of their Google+, Google Places, and Google Maps services – combining them all into one platform called Google My Business. Google has...
Keeping Your Hospitality Staff Positive
We’re all familiar with the first rule of retail being the customer is always right. This is especially true in the hospitality industry. When guests book hotel stays for...
New Responsive Designs: Isik University
Gourmet Marketing is proud to announce the launch of two new responsive website designs for Isik University. Located in Istanbul, Isik University is on of Turkey’s premier...
EPoS & The Cloud – Helping Vendors Take Their Food Anywhere
With the development of cloud-based technologies, there are huge advantages for restaurants owners and food vendors who want to take their products on the road – spreading...
The Different Marketing Jobs Available
As a graduate or being midway through your studies, you’re probably being asked which discipline or area of marketing you plan to enter. You might have even found your way...
5 Tips for Marketing a Sustainable or Organic Restaurant
Yes having an organic, green or environmentally-conscious restaurants is becoming a popular trend now, but that doesn’t make it easy, especially in this economy. If you...
Social Media as Part of the Online Marketing Mix
Social media has eclipsed search marketing to become the primary marketing outlet online for small businesses, according to research carried out by American Express OPEN...