We are Gourmet Marketing.

The secret ingredient of the world’s most captivating hospitality brands.

Our innovative marketing strategies  helped our partners generate $341M in 2024.

+ 26%
increase in booking engine
contribution

Solutions

Turning character into bookings, one boutique stay at a time.

From historic brownstones to modern design gems, boutique hotels require more than marketing campaigns; they demand a creative strategy that reflects their character and translates it into bookings.

We’ve collaborated with some of the most unique boutique hotels across the United States, helping them build brand awareness and attract the right guests through personalized digital marketing strategies.

Bringing an in-house mindset to every boutique hotel project, we develop tailored hotel digital marketing packages crafted to align with each property’s unique charm, scale, and ambition, driving performance without sacrificing identity.

If you’re ready to grow your boutique hotel with a smarter, more intentional approach, our hotel marketing agency can make the difference your property deserves.

We help luxury hotels turn online visibility into direct bookings.

From five-star landmarks to discreet luxury escapes, today’s top hotels need marketing that enhances their brand and transforms perception into direct bookings.

We’ve partnered with leading independent luxury hotels to build online visibility and connect with high-value guests at every stage of the booking journey.

With a full-service marketing team behind every engagement, we deliver digital marketing strategies that reflect the elevated guest experience — blending web design, SEO, paid media, and content marketing expertise to drive performance without compromising brand integrity.

If you’re ready to elevate your hotel’s digital presence with a more strategic, guest-focused approach, our hotel marketing agency can make the difference your property deserves.

We deliver direct bookings and brand consistency at scale.

From multi-brand portfolios to independent hotel groups, hotel management companies need digital marketing services that scale across properties and deliver the results ownership expects.

Through close partnerships with award-winning hotel groups across the country, we support portfolios that range from boutique escapes to lifestyle hotels, providing a digital strategy that increases direct bookings and achieves measurable results at every property.

As a full-service hotel marketing agency, we support all digital marketing needs across SEO, paid media, website design, and channel optimization with data-driven solutions to boost direct bookings and strengthen brand consistency.

We’re the marketing experts built to scale with you, grow your hotel portfolio, and deliver the performance today’s hoteliers demand.

A true hospitality marketing agency, trusted across all sectors.

We’re an award-winning hospitality marketing agency, trusted by hospitality groups since 2009 to grow hotels, restaurants, and venues.

We work with hospitality brands managing diverse portfolios, from boutique hotels and luxury resorts to high-volume restaurants and event venues. Whether the brand is owned or a third-party concept, we help marketing teams expand their marketing efforts while preserving each property's unique voice.

Our full-service team handles brand awareness, paid media, social media, email marketing, and web design, all done with brand precision to drive bookings, boost guest engagement, and support long-term revenue growth.

We combine group-level strategy with property-level execution to help hospitality groups streamline digital operations, boost direct bookings across all brands, and focus on growth, ownership alignment, and guest experience.

Digital marketing solutions that deliver within brand standards

We help branded hotels increase direct bookings, boost online visibility, and grow demand while staying compliant with brand standards.

When the brand ecosystem falls short, as an award-winning digital marketing agency, we offer innovative digital marketing strategies and execution to go further without breaking the rules.

We focus on brand-approved channels like Google Hotel Finder, pay-per-click, SEO, and social media marketing to optimize online performance across all channels and boost direct bookings.

If you’re a branded hotel seeking innovative, brand-compliant methods to boost direct bookings and online presence, we are the marketing experts ready to assist. We specialize in demand generation and smarter campaign strategies, knowing how to enhance performance when brand support alone falls short.

Tailored Digital Marketing for Growing Restaurant Groups

Gourmet Marketing began as a restaurant marketing agency and has worked with thousands of restaurants nationwide. From acclaimed single-location restaurants to expanding multi-unit groups, we’ve helped hospitality brands build online reputation, increase revenue, and grow with purpose.

As a full-service hospitality marketing agency, we function like an in-house team. Our campaigns include social media, content marketing, email, SEO, and paid media, each customized to your brand and designed to give every restaurant the attention it deserves.

If you are ready to grow your restaurant group with a marketing company that understands the hospitality industry from the inside out, Gourmet Marketing has the experience and tools to help you succeed. We deliver performance that matches your ambition.

What our clients are saying.

We view Gourmet as an extension to our organization and truly feel that they are fully invested in our success. The personalized attention is unmatched and we couldn't be happier with Gourmet Marketing. 

The innovative strategies and deep understanding of the digital landscape demonstrated by Gourmet Marketing have been instrumental in enhancing our online presence and establishing our hotel as a quintessential destination in New York. 

Gourmet Marketing quickly transformed our digital marketing and online presence for multiple brands across multiple markets. Their team of experts made quick changes to our strategy that resulted in immediate revenue impact. They are a true partner focused on their client's success and long term growth.

The Gourmet team is simply fantastic! Their creativity and attention to detail are unmatched. Working with them was a breeze, and they delivered outstanding advertising results. Highly recommend!

Our experience with the Gourmet Marketing team was incredible. That's why we have been working with them since 2009; they have been a true partner.

Daniel Cruz

Roost Hotels / President

Nur Ercan

COO / The Marmara Hotels

Jack McCabe

Method Co. / VP of Strategy

Shannon Averill

Whyle

Huseyin Ozer

Leyla / Owner

26%
decrease OTA contribution

Solutions

We optimize advertising based on booking engine performance

Our PPC strategy targets hotel brands' key goals: direct bookings and measurable revenue. We run Google Ads and other paid channels to reach high-intent travelers and optimize campaigns using real booking data like Looks, Checkouts, Bookings, ADR, and Revenue.

PPC is a key part of multi-channel digital campaigns. It boosts visibility where guests decide, helping turn intent into bookings. We don't just drive clicks; our campaigns focus on guest behaviors and outcomes. Each bid, keyword, and creative choice is based on booking engine data, boosting conversion rates, spending smarter, and ensuring revenue growth.

17:1
avg. return on ad spend
$68M
Total Ad Revenue in 2024

We turn organic visibility into direct bookings

As a core-first SEO company, we are known in the hotel industry for building sustainable search strategies that generate long-term direct revenue. We drive direct bookings by creating visibility across high-value search terms, reducing dependence on paid media and OTAs. Our strategies focus on both the top and middle of the funnel, bringing qualified traffic directly to the hotel’s website.

We target high-intent keywords, uncover category-level opportunities, and use proprietary tools like ExploreHub to capture demand earlier in the guest journey before third parties intercept the booking.

+1M
earned Google rankings
30%
avg. organic revenue

Stronger performance through precise category targeting

We use advanced local SEO strategies and direct Google integrations to identify how your target audience searches by category, amenity, and traveler type. This allows us to optimize your Google Business Profile for high-intent mid-funnel searches like “luxury hotel with spa + new york,” expanding your visibility across valuable search categories that drive direct bookings from Google Hotel Finder.

Our local SEO services include Google Business Profile optimization, citation building across high-authority platforms, local link building to grow search equity, and performance monitoring.

15%
avg. local revenue

Drive visibility when guests are ready to book.

When managed properly, metasearch is among the most profitable hotel digital marketing campaigns. We link your rates and availability across platforms like Google Hotel Ads, TripAdvisor, and Kayak, ensuring visibility where travelers compare options and make bookings.

Our team actively manages every campaign, optimizing bids, placements, and performance targets. With advanced tracking, we monitor brand and non-brand demand, uncover new opportunities, and increase direct bookings at stronger margins.

22:1
avg. return on ad spend

We make guests fall in love with your hotel website.

We design hotel websites that are beautiful, fast, user-friendly, and built to book. Our team delivers new websites that elevate your brand and generate measurable metrics, not just page views. Every project is crafted to elevate your hotel brand and deliver the metrics hoteliers care about most.

We bring deep hospitality experience, advanced SEO architecture, and conversion-focused UX to every build. From seamless booking flows to stunning visuals and mobile-first performance, we give hotels a competitive edge while cutting dependency on OTAs.

+50
industry awards
$341M
direct revenue in 2024

We specialize in booking engine conversion that drives revenue.

Gourmet Marketing turns your booking engine into a high-performing sales channel. Our in-house platform, Hotel Metrics, provides complete visibility into guest behavior, including booking windows, length of stay, arrival dates, and conversion drop-off points.

Using this data, we deploy targeted activations like pop-ups, banners, overlays, and dynamic messaging to increase direct bookings and decrease abandonment during the booking process.

80%
avg. checkout drop-off
2.5%
avg. look to book ratio

We are digital marketing experts for independent hotels & management companies.

On Your Mark,
Get Set,