Building Consensus Among a Restaurant’s Stakeholders
Restaurant managers face a competitive and highly charged atmosphere among employees, customers, vendors and owners. Whether internally or externally focused, building...
Restaurant Marketing (9)
How the Tapas Trend Is Revolutionizing Restaurant Practices
Restaurateurs don’t need to open a dedicated tapas restaurant to take advantage of the popular trend. People are eating smaller plates of food and greater varieties of...
Urban Restaurants Struggle with Out-Of-Control Rent Costs
Cities generate attractive environments for living and working, but urban rent increases are pricing restaurants out of the equation.
Restaurant Kiosks for Ordering, Upselling & Automating Loyalty Programs
Restaurant kiosks offer some startling advantages for the restaurant industry that managers might not expect. Personal service and rapport remain important for many...
Streamlining Restaurant Operations with Technology
Restaurant technology cuts costs, streamlines operations and attracts customers, but many small or independent restaurants have been slow to adopt the latest technologies....
Entertainment and Diversions for Bars and Restaurants
Even the smallest restaurants have grand concepts and big entertainment ideas. In fact, small venues often create an atmosphere of exclusivity that attracts more diners...
Telling a Story to Ignite Restaurant Loyalty and Social Sharing
Building customer loyalty for restaurants is the key to modern restaurant branding. Traditional advertising strategies that emphasize talking points and catch phrases only...
Advertising In-House Promotions on Restaurant Websites
Gourmet Marketing has been recognized as a Top 30 Digital Advertising Agency in the United States in 2021 by DesignRush.
Restaurant Surveys – Part 2: How to Design a Survey
How to Design a Survey Part 2 The way in which surveys ask questions is as important as what the survey asks. Thoughtful questions engage respondents while confusing or...
How to Design Restaurant Surveys – Part 1: Benefits
Benefits of Restaurant Surveys Part 1 Online connections make it easy to get honest answers to questions about dining preferences, service and food quality. Most...