TEXS

Designing a Digital Experience That Captures TEXS’ Bold and Social Dining Energy

  • Case Study
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Client

TEXS is a modern restaurant concept that brings together bold flavors, casual dining, and a vibrant social atmosphere. With a menu rooted in comfort food and elevated classics, the brand is designed to appeal to a broad audience looking for both quality and energy in a dining experience.

Positioned within the fast-growing casual dining segment, TEXS combines strong visual identity with a focus on in-restaurant experience, making it a destination for both everyday dining and social gatherings. Its brand is energetic, approachable, and built around creating memorable moments through food, design, and atmosphere.

As a concept driven by both experience and visual appeal, TEXS required a website that could reflect its personality while making it easy for customers to explore the menu, find locations, and engage with the brand online. The digital experience needed to balance aesthetic impact with functionality, ensuring a seamless journey from discovery to decision.

Partnership

TEXS engaged Gourmet Marketing to design its website, ensuring clarity, visibility, and conversion performance in a competitive restaurant market.

As a hospitality marketing agency, we act as an integrated partner for website design, aligning evrything to strengthen direct revenue and reduce reliance on third-party platforms.

Our mandate spans every layer of the brand’s digital ecosystem. We delivered a comprehensive website design and development solution, supported by SEO, alongside structured improvements to user experience and conversion pathways.

These systems work together to position TEXS as a distinctive presence within its market, reinforcing its identity while driving visibility, engagement, and direct bookings.

The Results

75% increase

Direct booking revenue compared to previous year

5% increase

Conversion following .com redesign

25% increase

Contribution of Direct bookings in channel distribution

On Your Mark,
Get Set,