Table of Contents
Client
St Dalfour is an internationally recognized French gourmet brand known for its premium fruit spreads, conserves, and specialty food products. With distribution across global retail markets and a reputation built on quality, heritage, and natural ingredients, St Dalfour operates at the intersection of tradition and modern culinary lifestyle.
As a legacy brand with strong international presence, St Dalfour required a digital platform that reflected its premium positioning while supporting product storytelling, global accessibility, and a seamless user experience.
Partnership
St Dalfour partnered with Gourmet Marketing to execute a comprehensive website design and development initiative that would modernize the brand’s digital presence while preserving its heritage identity.
As a hospitality and gourmet-focused digital marketing agency, our objective was to create a refined, product-forward website that balances storytelling with functionality. The redesign emphasized clean architecture, elevated visual presentation, intuitive navigation, and mobile responsiveness to support both consumer engagement and international brand consistency.
The new website structure highlights product collections, ingredient integrity, and brand history while creating a streamlined user journey that reinforces St Dalfour’s premium market positioning.
The Results
75% increase
Direct booking revenue compared to previous year
5% increase
Conversion following .com redesign
25% increase
Contribution of Direct bookings in channel distribution
On Your Mark,
Get Set,