ROOST Midtown

ROOST Midtown is a design-led extended stay hotel offering fully furnished, apartment-style accommodations in the heart of the city. Located in Midtown Village, one of Philadelphia’s most vibrant and walkable neighborhoods, the property blends residential comfort with boutique hotel service to create a stay designed for modern, longer-term living.

Each residence is thoughtfully designed with full kitchens, living areas, and curated interiors, allowing guests to experience the city with the ease and familiarity of home. With access to amenities such as fitness facilities, communal spaces, and concierge services, ROOST Midtown appeals to business travelers, relocation guests, and leisure visitors seeking flexibility without compromising on quality.

Surrounded by dining, culture, and entertainment, the property offers a lifestyle-driven hospitality experience rooted in convenience and design. As part of a growing extended stay portfolio, ROOST Midtown required a digital presence that could clearly communicate its offering, support discoverability, and provide a seamless experience for guests planning longer stays in Philadelphia.

ROOST Midtown engaged Gourmet Marketing to design its website, ensuring clarity, visibility, and conversion performance in a competitive hospitality market.

As a hotel marketing agency, we act as an integrated partner across services such as website design, paid media, SEO, and content management, aligning each channel to strengthen direct revenue and reduce reliance on third-party platforms.

Our mandate spans every layer of the brand’s digital ecosystem. We delivered a comprehensive website design and development solution, supported by SEO, content management, paid media, and local SEO, alongside structured improvements to user experience and conversion pathways. We have also integrated ongoing diagnostics through our hotel performance platform.

These systems work together to position ROOST Midtown as a distinctive presence within its market, reinforcing its identity while driving visibility, engagement, and direct bookings.