Method Co.
Driving Digital Performance Across a Multi-Concept Hospitality Portfolio
- Case Study
Table of Contents
Client
Method Co. is a hospitality development and management company behind a collection of distinctive hotels, restaurants, and lifestyle concepts across major U.S. cities. Known for creating design-driven properties and culturally immersive hospitality experiences, the group operates a growing portfolio that includes boutique hotels, independent restaurants, and destination venues.
With multiple concepts and locations operating in competitive urban markets, maintaining strong digital visibility and consistent brand performance across properties requires a coordinated marketing strategy built for scale.
Partnership
Method Co. partnered with Gourmet Marketing to oversee digital performance across several locations within its hospitality portfolio. Our engagement spans organic search strategy, paid acquisition, local search optimization, and website design improvements that strengthen each concept’s digital presence while supporting overall brand growth.
Operating as a centralized digital marketing agency, Gourmet Marketing leads SEO services for hotels, paid media for hotels, local SEO optimization, and website design and development initiatives across multiple properties within the Method Co. ecosystem.
Performance across these channels is continuously monitored through our performance analytics platform, allowing the team to evaluate traffic trends, campaign performance, and search visibility across locations. This integrated approach ensures that each property benefits from both centralized strategy and location-specific optimization.
The Results
75% increase
Direct booking revenue compared to previous year
5% increase
Conversion following .com redesign
25% increase
Contribution of Direct bookings in channel distribution
On Your Mark,
Get Set,