Leyla

A Modern Mediterranean Dining Experience in New York City

  • Case Study
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Client

Leyla is a contemporary Mediterranean restaurant located in New York City, offering a menu rooted in traditional flavors while presenting a modern and refined dining experience. The restaurant blends warm hospitality, vibrant cuisine, and a sophisticated atmosphere that reflects the energy of New York’s dining scene.

With a concept centered around elevated Mediterranean cuisine and an inviting social setting, Leyla required a digital presence that captured the character of the restaurant while making it easy for guests to explore the menu, learn the story behind the concept, and plan their visit.

Partnership

Leyla partnered with Gourmet Marketing to design and launch a website that reflects the restaurant’s brand identity while creating a seamless user experience for guests exploring the concept online.

As a hospitality-focused digital marketing agency, Gourmet Marketing approaches restaurant and hotel websites with the same goal: translating the physical experience of the venue into a compelling digital environment that encourages discovery and engagement.

The website was developed with a focus on visual storytelling, intuitive navigation, and mobile responsiveness—allowing visitors to easily browse menus, explore the restaurant’s atmosphere, and connect with the brand before arriving.

 

The Results

75% increase

Direct booking revenue compared to previous year

5% increase

Conversion following .com redesign

25% increase

Contribution of Direct bookings in channel distribution

On Your Mark,
Get Set,