Senior Copywriter
Gourmet Marketing is seeking a talented Senior Copywriter with a deep understanding of the hotel industry. This role involves creating compelling content for our website, social media channels, and supporting client blogs. The ideal candidate will have experience writing for an American audience, showcasing the ability to adapt their style to suit this market.
Gourmet Marketing is a dynamic and innovative hospitality marketing agency specializing in delivering tailored digital solutions to elevate boutique hotels' visibility, engagement, and revenue. With an extensive portfolio of successful collaborations, we are dedicated to driving excellence in the hospitality industry through strategic marketing initiatives.
We are seeking a talented and experienced Senior Copywriter to join our dynamic team. This role is crucial in shaping the voice and tone of Gourmet Marketing’s website, social media channels, and supporting our clients' blogs. The ideal candidate is a creative wordsmith with a deep understanding of the hotel industry, capable of producing high-quality, engaging content that resonates with diverse audiences.
- Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
- Minimum of 5 years of experience in copywriting, preferably in the hotel industry.
- Proven track record of creating engaging and high-quality content for websites, social media, and blogs.
- Strong understanding of SEO principles and best practices.
Excellent written and verbal communication skills. - Ability to manage multiple projects and meet tight deadlines.
- Proficiency in content management systems (CMS) and social media platforms.
- Creative thinker with a passion for storytelling and a keen eye for detail.
- Strong research skills and ability to adapt writing style to different audiences and platforms.
- Develop, write, and edit content for Gourmet Marketing’s website.
- Create engaging social media posts and manage various platforms.
- Support clients with high-quality blog content.
- Implement SEO best practices.
- Maintain editorial calendar and brand consistency.
- Analyze content performance and provide insights.