Gourmet Marketing is a strategic hospitality marketing agency that partners with the world’s most distinctive hotels, restaurants, and lifestyle brands to transform digital marketing into a measurable growth engine.

We combine deep industry expertise with advanced analytics and AI-driven insight to connect hospitality brands with travelers at every stage of their journey—from discovery to direct booking.

Our work spans SEO, paid media, content strategy, and conversion optimization, all built on a single principle: make marketing accountable to revenue.

With a proven record of elevating boutique and multi-property hotels alike, Gourmet Marketing continues to redefine what performance means in hospitality marketing.

We are looking for a team player who understands that successful SEO requires co-operation between different specialties and departments but is also critical-thinker eager to understand the purpose behind every activity taken. The person who is focused on its specialization but does not hesitate to put energy into some other aspects of SEO when needed. No matter if you are more on-site or more off-site, what matters is your attitude towards the goal. 

As an agency we are working simultaneously on many accounts – so prioritization, multi-tasking and structured approach to processes cannot be something you are afraid of. As well as fast-paced environment

Our SEO team works on the following scope of activities: 

• Technical SEO (including crawling, indexation, speed performance optimization, structured data usage, etc.) auditing and resolving issues related to this area 

• On-site optimization including keyword mapping, topic clustering, internal linking improvements, etc. 

• Content strategy, adjusting existing content pieces to GEO / AIO requirements, and documented copywriting skills will be an advantage 

• Link building & online reputation management

• You need to have at least minimum competence in each area mentioned above and specialize in at least one of them.

• Local SEO

• Result reporting & performance monitoring

Experience

• 2+ years of hands-on SEO experience, preferably within a marketing agency or hospitality brand environment.

• Working knowledge of the following (or similar) tools: Screaming Frog, BrightLocal, Ahrefs, Google Search Console, Looker Studio, SE Ranking.

• Demonstrated expertise in managing multi-client portfolios.

• Fluent knowledge of on-site, off-site and technical SEO fundamentals.

Soft Skills & Attributes

• Analytical mind: draws the right conclusions from the data.

• Composed under pressure: thrives in a fast-paced, multi-client agency environment without sacrificing precision.

• Collaborative communicator: communicates clearly and precisely, pro-active in communication

• Forward-thinking and curious: likes to know the purpose of each task, can foresee next activities, looks for ways to automate repeatable activities

Base Salary: USD $1,300 – $1,900 per month, depending on experience and performance.

Employment Type: Independent Contractor (Full-time, long-term). The candidate will be responsible for managing and remitting all applicable local taxes, insurance, and statutory obligations in their country of residence.

Overview:

As part of the hiring process, shortlisted candidates will complete a mini-case study showcasing their SEO competencies.

Your Task:

You’re responsible for creating SEO tactics for https://upsunhotel.com/. List at least three of them and shortly describe the process of its implementation.

Submission Guidelines:

• Submit your response in Microsoft Word (.docx) format.

• Limit your response to 1–2 pages maximum.

• Name your file using this format:

  GM_SEOSpecialist_CaseStudy_[FirstName_LastName].docx

  Example: GM_SEOSpecialist_CaseStudy_John_Smith.docx

• Upload your file using the “Upload Your SEO Case Response” field below.

• Avoid including any confidential or proprietary information from past employers.