Award Winner

ASEAN

Association of Southeast Asian Nation

Scope

  • Advertising
  • Social Media & Influencers
  • Website Design

ASEAN sought to celebrate 50 successful years in the tourism sector. Their campaign "Visit [email protected]: Golden Celebration" was intended to highlight the 50 best festivals and the 50 most unforgettable travel experiences spanning Southeast Asian countries.

Work

We strategized our advertising through Programmatic ads. Our ads attracted and enticed, inciting audiences to consider ASEAN as a travel and vacation destination.

We created Familiarization (FAM) Trips, working with social media influencers from different countries, we maximized our audience reach.
We sent influencers in groups of 3-4 people to the ten countries within ASEAN. Our influencers created compelling content, showcasing these countries as easy and exciting to travel destinations.

60.2 Million Generated Global Impressions
20.2 Million Reached Consumers Globally
51K Social Media Interactions
45% Grew Social Media Channels

We created Familiarization (FAM) Trips, working with social media influencers from different countries, we maximized our audience reach.
We sent influencers in groups of 3-4 people to the ten countries within ASEAN. Our influencers created compelling content, showcasing these countries as easy and exciting to travel destinations.

ASEAN tasked us to redesign their website to have a more influential presence in the Travel Guides & Travel Information market.

Features

Custom Design
Wordpress
Responsive
On-Page Optimization

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Awards

2020 w3 Gold Winner - Gourmet Marketing

Gold Winner

Tourism Design

2020 Davey Silver Winner - Gourmet Marketing

Silver Winner

Tourism Design